Case Studies
The following Case Studies are all issues we have helped our clients resolve with our data management and consulting services. At Ironbridge, we know the technology; we know the CPG industry; we have the know-how and the software tools to bridge data into action plans. Let us provide business solutions to you, as we have for some of the largest food, beverage, household and cosmetic companies.
Is my route scheduling the best it can be? Are we missing deliveries? Are we making too many special deliveries or unnecessary stops? We need a handle on this, it could be costing us money, not to mention the customer service issues.
If I had better demand forecasts maybe I wouldn't need to build another plant. We need a single database with trade deals, promotion plans, shipments history and competitive activity, then we could feed it into a forecasting model. Even if the forecasts were just a few percentage points better, we could move head with confidence.
Do I know my assortment is right? We have been promoting our new flavors in the 12 oz. size. The competition seems to be doing well with the base flavors in 16 oz. Which is right?
The point of sales flash reports say we are down 10% in the southwest on a couple of key items this week. We need to drill down into the numbers and find which stores and which items. Then call the territory managers and make sure they're on top of it.
Did that last promotion really work? I know we got a lift but did it last? I don't even know what our total cost of promotion was. Did we make money?
It takes me three days to put all these reports together. Is there something that can pull together the syndicated consumption data, shipments and trade data and then automate the whole process for me?
- Our Net-Bench business intelligence software answers these questions and far more for our customers.
- Works with all in house and syndicated databases - access to the internal and external data you need - a one-stop data shopping resource on your desk-top.
- Integrates these data sources for competitive analysis, promotion analysis and, business planning.
- Sales and marketing presentations - bring your integrated data into Excel, PowerPoint or other programs to prepare reports and presentations. In the office, on the road, tethered or un-tethered.
- Browser based - obtain the information you need anywhere on the globe, 24/7; no software to install.
- Easy/economical - no specialized technology training required - saves time and expense.
- Proven Technology - Net-Bench has a history of proven success so you can depend on it working from day one.
- New Product
Contact us for new product information. - DEMO
Schedule a product demo.
Net-Bench Solution
Ironbridge's Trade Optimizer is a sophisticated business model that figures out the drivers of your business. It tells you where your trade promotion dollars are working and where they are not.
To learn more about any of our products and services or to schedule a demo enter here.